Monday 10 August 2015

The Four P's of Marketing

Product:

Products are the goods and services that your business provides for sale to your target market.

Place:

Place is in regards to distribution, location and methods of getting the product to the customer.


Price:

Price concerns the amount of money that customers must pay in order to purchase your products



Promotion:

Promotion refers to the act of communicating the benefits and value of your product to consumers.

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